If you’re asking how to set up a reward card program, you probably at least know the appeal of plastic rewards cards. Simply put, reward programs are a very trendy and effective way to encourage customer loyalty and promote repeat purchasing behavior. Common reward card programs can be as simple as a paper punch card (buy 5 cups of coffee get the 6th free!) or a plastic card that tracks various behaviors and awards the user after earning a set number of points ($10 off after $100 purchase)?

Does your gym or fitness center see an increase in memberships at the beginning of each year? How about after a huge promotion?

You have received gift cards, given them as gifts, and now you want to offer them for your business. The benefits of a gift card program for your customers are clear: they are easy to buy, use, and offer your customers options. Plus, they are a promotional tool for your business. What are your gift card program possibilities?

Many businesses start thinking about adding a gift card program but don’t know where to start. With the right help, implementing a gift card program doesn’t need to be difficult. There are a few things to decide, one of them being whether you want to offer a closed-loop or open-loop gift card program.

You're making a great decision by ordering gift cards for your business. Relax and let CARDSource walk you through the process. We’ll give you some helpful tips along the way to ensure your gift cards match your business and goals. Placing an order for gift cards is simple, but taking a few extra moments to ensure you're focused on your business and your customers can make it a real success.

In October, CARDSource employees had a beautiful day to complete our scheduled street cleanup. For the last four years, CARDSource has volunteered their time to clean local streets by participating in the City of Eagan’s Adopt-A-Street program.

You’ve probably heard the statistics about how it is easier to keep an existing customer than trying to attract a new customer.

Production of gift cards is, first and foremost, a printing process.

The customer's logo and design is reproduced on a plastic card and a unique number is added to each individual card. The vast majority of these are constructed using PVC (polyvinyl chloride) plastic.

Customized gift cards for small business are a great way to increase sales and loyalty.

Long ago, large retailers recognized the many benefits of selling gift cards at their locations.

Gift cards are a simple and effective way for businesses to drive revenue, attract new customers, and encourage repeat visits. But many business owners still ask the same question: How do gift cards work?

In simple terms, a gift card works by linking a unique card number to a balance stored in a gift card system or point-of-sale system. While the card itself may include a barcode, magnetic stripe, or printed number, the actual dollar value is typically tracked in a database rather than stored on the physical card.

We volunteered our time to help clean our local streets in Eagan.

It’s no secret that the CARDSource staff likes fishing. Therefore, it was no surprise this year when there was an employee-run fishing event for the 2016 fishing opener!